World of Warcraft was one of the very first MMOs that you could hop right into and have fun - right away. I'm not talking about some sort of elusive concept here not the pursuit of fun or the idea of fun, but the real deal. If you had to pin me down, and forced out of me the #1 reason for WoW's success, it would all come down to one simple word: fun. So with that in mind, let's approach Azeroth as a sociologist might: what drives people to inhabit this world? As much as the venture capitalists might like to hear differently, there's no one reason why World of Warcraft has achieved the success it has. It's in between those theories that I think real insight can be found. There are as many theories about WoW's popularity as there are MMO commentators. There's no one answer to that question, of course. Why this game? Why not titles that went before it, like the comic-esque title City of Heroes? Why not Star Wars Galaxies, a title with a huge built-in fan base? Why not WoW-launch contemporary EverQuest 2, the successor to the original MMO superpower? World of Warcraft's launch and subsequent popularity is a singular event in the history of gaming. What we don't know - what we don't think anyone could claim to know for certain - is why exactly Blizzard's behemoth was the one to break loose from that nerd stigma. World of Warcraft is a fundamentally important element to the MMO landscape, but more than that it's an ecology, a society all its own. T, and hosts some ten million players worldwide. A title from the genre has had an entire cartoon episode made about it, features in an advertisement starring Mr. Massively Multiplayer Online Games are officially mainstream.
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